I take problems and turn them into simple products that work for everyone.

I enjoy helping organisations deliver products and services that are more efficient, simpler, faster and easier to use.

I help discover user needs and translate them into solutions to meet those needs. I do this by challenging assumptions and prototyping ideas for testing.

My work covers user journeys, navigation, interactions and content. I can see the big picture as well as the fine detail.

I make working software in code, not just pictures that describe it. My work is done when it’s in the hands of users and giving value.

20 years doing this stuff

I’ve been creating websites and digital services since 2000. I’ve worked for Tesco, BBC, Just Eat, Selfridges, The Financial Times, T-Mobile, the Department for Work and Pensions, the Ministry of Justice and many more.

Form Design Patterns Book

I wrote down everything I know about designing forms into one beautiful book.

Buy now at Smashing Magazine.

When I’m not working

When I’m not working, you’ll find me playing tennis, working out and spending time with my family.

You can email me at adam@adamsilver.io.